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TOURIST SURVEY

October 2002 -- This survey was part of our cure activities during October 2002, and was of 455 tourists in Diani. The survey was wide-ranging; encompassing tourists of 19 different nationalities from 18 different hotels.  The aim of the survey was to assess the attitudes of tourists towards Diani and its environment and to understand the tourists awareness of the impact tourism is having on Diani’s environment.  It was also designed to find out how concerned tourists are for the wildlife and remaining forest patches in Diani. By gaining such information tourist related environmental problems can be better addressed.

The Trust uses the information gained in this survey to assist in the protection of the remaining wildlife in Diani in 2003 - working  alongside landowners and hotel managers to achieve this goal and believe that the protection of the environment can be of benefit to all stakeholders.

Important Findings:

  • 70% said they would be more likely to choose a hotel if it was in a forest conservation area
  • 93% said that Diani’s environment (Forest and wildlife) increased the level of enjoyment of their holiday
  • 81% said it was enjoyable to have monkeys in hotel grounds
  • 64% said they did not intend to enquire as to whether woodcarvings are made from a sustainable source
  • 99% said Hotels should protect the remaining forest patches on their land
  • 21% Admitted they had offered food to a monkey
  • 71% said they would be willing to pay a conservation tax of $5 to aid the protection of Diani forest

The full questionnaire and results are set out below.  For a paper copy of this survey or to discuss with the Trust how you can work to eliminate primate problems, email info@colobustrust.org.

1. Nationality
Of the people surveyed: 36.6% German, 16.4% British, 12.1% Dutch, 10.1% Belgian
2. Age

0 to 10 years

0%

11 to 20 years

3.2%

21 to 30 years

32.1%

31 to 40 years

28.6%

41 to 50 years

13.7%

51 to 60 years

14.9%

61+ years

7.5%

3. Hotels
18 were surveyed in south coast Kenya.
4. Importance in Determining the Choice of Diani as a Holiday Destination

 

Not
Important

Fairly
Important

Important

Very
Important

Most
Important

Beach

3%

6%

31%

48%

13%

Climate

1%

5%

25%

48%

20%

Convenience of Safari

6%

13%

33%

30%

18%

Diving

48%

24%

13%

10%

4%

Hotel

4%

6%

25%

39%

26%

Local Environment (Forest & Wildlife)

2%

9%

34%

34%

21%

Nightlife

52%

27%

13%

5%

3%

Value For Money

5%

9%

32%

42%

12%

5. The extent to which Diani’s environment (forest and wildlife) increased the level of enjoyment of the respondents’ holiday.

NOT AT ALL

7%

SLIGHTLY

31%

CONSIDERABLY

62%

6.-18. Yes / No Questions

6. 18.1% of surveyed were repeat visitors to Diani.

7. 85%, said the local environment (forest and wildlife) was important, very important or most important factor in determining Diani as their choice of holiday destination.

8. 93% said that Diani’s environment (Forest and wildlife) increased the level of enjoyment of their holiday.

9. 70% said they would be more likely to choose a hotel if it was in a forest conservation area

10. 71% said they would be willing to pay a conservation tax of $5 to aid the protection of Diani forest

11. 99% said Hotels should protect the remaining forest patches on their land

12. 73% said they intend to buy a woodcarving

13. 64% said they did not intend to enquire as to whether the carvings are made from a sustainable source

14. 4% said they do intend to buy seashells

15. 23% said they did not know it was illegal to take seashells out of Kenya

16. 81% said it was enjoyable to have monkeys in hotel grounds. 7% said they were a nuisance.

17. 21% said a monkey had stolen food from them

18. 21% said they had offered food to a monkey


WAKULUZU: FRIENDS OF THE COLOBUS TRUST

P.O. Box 5380, 80401 Diani Beach, Kenya
Tel/Fax: + 254 (0) 40 320 3519
Email: info@colobustrust.org